A partnership that scales with
your growth, not a rate card.
How we charge
Onboarding is a once-off phase: a consultative gap analysis of your systems and data, your first source-market landing page, and its matched creative content package. From there, the monthly performance & strategy fee becomes the core commercial relationship, a single bundled retainer, not a set of itemised add-ons.
Why it scales this way
The fee is a blend of two things: your monthly ad spend, and the number of source markets you’re targeting. That’s deliberate. Segmentation, campaign management and reporting overhead scale with the number of markets you target, not just the rand value of spend in any one of them. A single-market account and a five-market account at the same spend simply don’t carry the same workload.
How the fee moves
Your fee moves up or down as your average monthly ad spend shifts between bands, and as source markets are added or removed. It can also move when a new systems implementation changes the scope of what we’re managing. Any systems work that falls outside your current tier is billed separately, at an hourly rate.